For more than 25 years STARTEK’s essential conviction has been that it is their job to be on the front line promoting and protecting their clients’ brands. Some of the world’s most prominent industry leaders, from telecommunication giants to technology powerhouses, entrust STARTEK to uphold their reputations and to safeguard their customers.
STARTEK approached Anabliss to refresh their corporate brand, looking for a more modern and vibrant feel. After modernizing their identity, Anabliss built a custom website for STARTEK corporate, optimizing the UI/UX the company’s core user-groups. To do this, Anabliss created personas that helped us understand the unique needs and motivations of STARTEK’s target audiences.